As an seasoned Denver-location authentic estate agent, Shurie Fletcher understands her really competitive local current market. So when she satisfied a new pair of consumers who needed to go into a new school district, Fletcher understood that selling their existing residence would not be a difficulty.

“In Denver, the marketplace stock is so small and anything is so aggressive right now, I realized devoid of a doubt that their household would sell quite promptly,” she says.

Her issue was over how effortlessly — or not — she would be capable to come across the spouse and children a new residence in a short volume of time.

“It was giving me a minimal bit of heartburn,” Fletcher admits. “I can do just about anything I set my head to and I realized we could do it. I just didn’t want to place a large amount of strain on my clients. They have two youngsters, a few canines, and a single of them is a nurse who has been working on some COVID-19 stuff.”

Thankfully for the two Fletcher and her customers, she a short while ago figured out about HomeLight via an agent schooling session and resolved to choose a closer glance.

A home that used HomeLight Trade-In to sell.
Supply: (Kylie Russell, LIV Sotheby’s Global Realty)

Beating the odds with HomeLight Trade-In

The system she made a decision to propose? HomeLight Trade-In.

The HomeLight Trade-In program requires away the worry and inconvenience of possessing to sell one property before buying an additional. By producing a certain provide on a client’s present property, sellers can come to be potential buyers with no gross sales contingency and no tension to discover short term housing among long lasting properties. Agents remain involved throughout the whole process, and clientele get any further funds in excess of and higher than the agreed-on gross sales value of their previous dwelling. It is an all-about gain.

“The way I introduced it was, ‘This is the way to go for simplicity,’” states Fletcher. “I explained to my shoppers that we just can’t existing a contingent offer you right now, the odds are just versus us. They’re extremely analytical and figures-oriented just by skilled and persona, and I knew they weren’t heading to really feel fantastic heading in and throwing absurd funds at a home. HomeLight Trade-In was a way to be a good deal far more aggressive.”

With the added reward of a clean transition amongst homes, Fletcher’s clients eventually agreed to move ahead with HomeLight. They noticed the reduced, entirely clear program charge as an expenditure into their comfort and potential to obtain with simplicity — just as Fletcher hoped when she introduced the choice.

“It’s a very simple factor,” suggests Fletcher. “If an agent is familiar with what they are doing and can present it ideal, that charge does not have to be found as a con. It can be seen as a convenience and you will get it on the back end.”

Braving the climate to conquer the opposition

The moment Fletcher and her clientele ended up set up with HomeLight, they began looking for a new household for the family members and speedily honed in on a single particular property.

“There was a substantial snowstorm in Colorado,” Fletcher remembers of the day they walked by means of the residence. “A whole lot of persons just do not want to mess with that, and I get it. I really don’t want to be out possibly. But my consumers wanted to terminate and I explained, ‘Nope, this is when we go, get in the automobile, figure it out. I’ll fulfill you there.’”

Fletcher understood that other brokers and prospective customers were most likely to bail on their programs to glance at that home that day, which meant her shoppers would have an edge if they confirmed up. She was right. They did close up producing a sturdy give and got the dwelling for just $5,000 more than asking cost. It was an just about unheard-of feat in Denver’s ultra-aggressive sector, the place houses usually sell for tens of 1000’s about checklist value.

And Fletcher squandered no time in holding the Trade-In course of action relocating ahead for her customers.

“Once we ended up by means of inspections on their new residence, I went comprehensive steam ahead on having their prior residence completely ready for market place. We detailed the identical afternoon that we closed on the new property.”

Correct to Denver’s bustling sector, the home did not previous far more than six times.

“We acquired nine presents and a 10-day money close,” Fletcher experiences. The property in the long run sold for $60,000 earlier mentioned its inquiring cost.

A kitchen in a Denver home that used HomeLight Trade-In.
Resource: (Kylie Russell, LIV Sotheby’s Worldwide Realty)

Productive brokers have tools like Trade-In

Experienced brokers like Fletcher recognize that owning a software like HomeLight Trade-In as a tool in their arsenal can give them a aggressive gain equally for profitable purchasers and then winning properties for these consumers.

And due to the fact HomeLight performs straight with brokers and clientele alike, everyone is retained in the loop as a result of open up, very clear communication. It is just yet another way to hold tension levels in check out and get the career performed.

“You’re hurting you and your client by not knowing what choices are out there to enable your customer,” says Fletcher. “I think HomeLight gives you extra electrical power and equipment in the belt to sort of toss your weight close to, specially with purchasers who have confined possibilities.”

Header Image Supply: (Shurie Fletcher, Compass)